The confectionery business of Gerardus Johannes Droste was opened in Haarlem in the summer of 1863. Droste established a grand reputation in these early years and as a result, the first Droste factory of the firm G.J. Droste opened its doors on August 2nd 1890.
Around the year 1900 the illustration of the "nurse" appeared on Droste's cocoa tins. This is most probably invented by the commercial artist Jan (Johannes) Musset, who had been inspired by a pastel of the Swiss painter Jean Etienne Liotard "La serveuse de chocolat", also known as "La belle chocolatière". The illustration indicated the wholesome effect of chocolate milk and became inextricably bound with the name Droste. (SOLD)
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